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Η Η&Μ δημιουργεί μοναδικά looks ειδικά σχεδιασμένα για διασημότητες όπως οι Ciara, Jennifer Hudson, Hailee Steinfeld, Lucky Blue, Pyper America Smith και Amber Valletta για την πιο λαμπερή βραδιά της μόδας γιαυτή τη χρονιά.

 

Για δεύτερη συνεχόμενη χρονιά, η Η&Μ είχε το προνόμιο να ντύσει διάσημους

καλεσμένους για το Metropolitan Museum of Art Costume Institute Benefit. Με έμπνευση από το θέμα της φετινής έκθεσης «Manus x Machina: Fashion in an Age of Technology», η ομάδα σχεδιασμού της Η&Μ χρησιμοποίησε χειροτεχνικές παραδόσεις και πρωτοπόρους τεχνικές και υλικά για να δημιουργήσει κάθε ξεχωριστό look. Εκτός από την εμφάνισή τους στο κόκκινο χαλί και την επίσκεψη στην έκθεση πριν από τα εγκαίνια, οι καλεσμένοι παρευρέθηκαν και στο τραπέζι της Η&Μ για το ίδιο το φιλανθρωπικό γκαλά.

 

«Απολαύσαμε την κάθε στιγμή κατά τη δημιουργία αυτών των look για το γκαλά Costume Institute Benefit. Η μόδα είναι η μεγαλύτερη αγάπη μας στην Η&Μ και η δημιουργία ενδυμάτων για τέτοιους εκπληκτικούς καλεσμένους, χρησιμοποιώντας τις πλέον εξαιρετικές τεχνικές και λεπτομέρειες, μας εμπνέει βαθιά», λέει η Pernilla Wohlfahrt, Design and Creative Director της H&M.

 

Η έκθεση «Manus x Machina» τιμά τόσο την τεχνολογία όσο και την χειροτεχνία στη μόδα, εξετάζοντας το πώς οι παραδόσεις γίνονται όλο και πιο ασαφείς. Το θέμα ενέπνευσε την ομάδα σχεδιασμού της Η&Μ να δημιουργήσει look που αντανακλούν την προσωπικότητα καθενός από τους καλεσμένους, χρησιμοποιώντας τεχνικές όπως το κόψιμο με λέιζερ, το κέντημα στο χέρι, η θερμομεταφορά, η χρήση πετρών και τα πλισέ.

 

 

Το περίτεχνο και τολμηρό φόρεμα της τραγουδίστριας Ciara φτιάχτηκε στο χέρι, σαν από χρυσοχόο. Κρεμαστά για το λαιμό με κρυστάλλους Swarovski κρέμονται από ένα πλέγμα σε σχήμα ρόμβου από μεταλλική αλυσίδα που μοιάζει με φύλλο, με τσόκερ στο λαιμό και αθλητική πλάτη.

Η τραγουδίστρια και ηθοποιός Jennifer Hudson φόρεσε ένα λευκό μεταξωτό φόρεμα με μπούστο που αναδείκνυε την ομορφιά των διακοσμητικών στοιχείων που φτιάχτηκαν στο χέρι, με τρισδιάστατες χάντρες σωληνάκι, γαλλικούς κόμπους και πούλιες τοποθετημένες με το χέρι. Το φόρεμα καταλήγει σε μία εντυπωσιακή ουρά 1,2 μέτρων.

Η ηθοποιός και τραγουδίστρια Hailee Steinfeld φόρεσε ένα σμαραγδένιο πράσινο φόρεμα με αβίαστη αίγλη.

Το μοντέλο Lucky Blue Smith έδειχνε κομψός με το εφαρμοστό επίσημο σακάκι σε σπασμένο λευκό, από ιταλικό μαλλί, με τονισμένους ώμους, το οποίο φόρεσε πάνω από ένα λευκό μεταξωτό πουκάμισο, ενώ και τα δύο είχαν κουμπιά Swarovski. Το δερμάτινο παντελόνι είχε μία επικάλυψη από μεταλλικό μπλε.

Το ιριδίζον φόρεμα του μοντέλου Pyper America Smith ήταν ένας συνδυασμός χειροποίητων τεχνικών και μηχανής, με φτερά από βινύλιο κομμένα με λέιζερ και κρόσσια που ράφτηκαν όλα στο χέρι σε μία βάση από μεταξωτό τούλι με ένα μπούστο από πούλιες.

 

 

Το μοντέλο Amber Valletta φόρεσε ένα κομψό look από οικολογικά υλικά. Το φόρεμα είναι φτιαγμένο από σκούρο μπλε μεταξωτό ταφτά, διακοσμημένο με περισσότερα από 1.000 πέταλα από βιολογικό μετάξι, κομμένα και ραμμένα στο χέρι και ανακυκλωμένες πλαστικές πούλιες. Τα πέταλα κόπηκαν με λέιζερ και η θερμομεταφορά έγινε με αντανακλαστικό βινύλιο. Ο σύζυγός της, Teddy Charles, φόρεσε ένα μαύρο μάλλινο κουστούμι με φαρδιά μεταξωτά σατέν πέτα και τονισμένους ώμους.

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